Why Olivetree Insights?

Business is striving to be more customer-centric, so leaders need insights faster than ever.

Olivetree Insights is a strategic consultancy that helps organizations be more effective and efficient at using data and insights.

We accomplish this goal through:

Align More Closely with Business Needs

Bring leaders strategically-focused insights.

  • Strengthen corporate alignment at every stage of market research and analytical engagement
  • Reduce post-research second guessing
  • Build strategic competencies more quickly based on Era 3 Model


Build Strategic Capabilities

Become the headlights for the organization.

  • Remove the barriers between research and analytics to deliver integrated insights
  • Democratize and socialize insights throughout the organization
  • Bring foresight, not just insight

Increase Team Effectiveness

Improve team performance through consistent, engaging, and transparent processes.

  • Work smarter. Reduce inefficiencies and project costs
  • Define KPIs and performance standards to measure and improve insights’ contributions
  • Build accountability for making insights-based decisions

Our Customers Say

  • "This brings discipline and a better approach to what we are doing."

    Insights Manager
    Training Company
  • "Helps all my team members be more consistent."

    Insights Director
    Retail Industry
  • "The Olivetree Insights process cements organizational alignment and collaboration driving meaningful change."

    Insights Director
    North American Retail
  • "The software platform enables everyone involved on the project to be on the same page, keeping the team focused on key priorities."

    Insights Manager
    Financial Services
  • "The Smart Insights Brief helped us refocus on the right objectives…saving us tens of thousands."

    Insights Manager
    Training Company

In the News

New in Quirk’s magazine:
Olivetree Insights structured approach helps J.J. Keller achieve consistent research success. 

A case study article shows how a corporate insights team uses Olivetree Insights online planning process to more effectively align business and research objectives resulting in more customer-driven business decisions.




Learn from Us

Business growth through insights transformation

Webinar Recap: Accelerating Growth through Transformation

Information alone is no longer an adequate deliverable for Corporate Insights departments. Teams must inspire strategic, impactful organizational action with ...
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/ Blog
Who does what and how - Olivetree Insights

Define who does what and how, to avoid major spills

The role of insights in the organization is evolving so quickly it can be hard to keep up. Data sources ...
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Three takeaways for increasing the impact of insights

MRMW 2019 Recap: 3 Takeaways for increasing the impact of insights

Our team was honored to be represented both as a speaker and as a panelist at last week’s MRMW conference ...
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/ Amplify Improvements
Set better KPIs to improve

Set Better KPI’s to Improve and Score More Wins

The advantage of handicap scores in golf is that they provide a universally understood measure of what’s good and what's ...
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/ Amplify Improvements